WORKSHOP: Digital Transformation - Getfly Circle: Data Sovereignty & Lifetime Customer Ownership
Are your customers truly yours, or are they just “rented” from platforms? 70% of Vietnamese businesses are betting their future on a single “Lock” button.
Let’s face a harsh reality: You sell, you nurture customers, you invest heavily in advertising — yet your most valuable asset, customer data, is owned by someone else. Your entire business empire could collapse overnight due to an algorithm change or an unreasonable account suspension. You are essentially “building your house on rented digital land,” and the landlord can evict you at any time.
It is time to end this high-risk “rental” mindset. On November 19, Getfly CRM hosted the workshop “Getfly Circle: Data Sovereignty & Lifetime Customer Ownership.”
The event created a powerful transformation, with 54.5% of attendees taking immediate action to reclaim ownership.
I. The persistent pain: Risks when the customer lifecycle is placed at stake
Today, businesses rely heavily on traffic from public platforms — but at an extremely high cost: total loss of control.
This reality creates critical risks:
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Sales channel shutdown: You can instantly lose all access to customers — no interaction, no advertising, and no revenue.
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Invisible data leakage: Valuable data becomes fragmented and scattered. When employees leave, they take the entire asset with them.
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Dependence on authoritarian algorithms: Your profits are dictated by unpredictable changes from Facebook, TikTok, Google, and other platforms.
II. A mindset shift: From “rented” customers to “owned” customers
Sustainable success does not come from short-term traffic, but from a solid foundation that you build and control.
The single objective: own your own digital territory, where all customer data and interactions belong 100% to your business.
The workshop guided participants in building an ownership circle based on three unshakable pillars:
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Customer ownership: Customers must be stored within your internal systems, independent of external platforms.
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Data ownership: All behaviors and transaction histories are consolidated into a single 360-degree customer profile — a true corporate asset.
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Experience journey ownership: You control how customers are nurtured, without platform interference in your relationships.
This is the awakening moment for businesses to escape the “rental” trap and reclaim independent power.
III. IMMEDIATE ACTION: Getfly Circle – The Tool for Data Ownership
If mindset is the compass, then Getfly Circle is the ultimate tool to bring data ownership into reality.
Getfly Circle is a dedicated Customer Portal, deeply integrated into Getfly CRM, delivering absolute control:
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360-Degree Data Ownership: All data — from purchase, nurturing, to referrals — is securely locked within a closed, fully protected system.
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Proactive Customer Care: Customers can track orders, view transaction history, and submit support requests via internal Care Tickets. All interactions are handled internally, without third-party channels.
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Building a Loyalty Loop: Referral features are automatically activated, turning existing customers into a free source of new customers — without reliance on advertising.
Thanks to its strong real-world applicability, 54.5% of attendees rated this as the most valuable component of the entire workshop.
At the event, participants did not just listen to theory — they practiced building automated customer care workflows (Marketing Automation), the ultimate weapon to maximize owned customer value.
Automated Care Sequences Setup
Participants were guided to configure Email, SMS, and notification automation based on each stage of the customer lifecycle (post-purchase, birthdays, reactivation, etc.), ensuring every customer is cared for at the right time, with the right message — without manual intervention.
Applying Customer Care Tickets
Participants practiced handling requests and complaints through Getfly Circle’s internal Ticket system, enabling 100% service quality control without dependence on intermediary channels (personal Zalo, Facebook).
Do not let someone else’s “Lock” button decide your future.
Customers are the only asset that appreciates over time. They must be owned for life, not rented by the month.
The “Getfly Circle” Workshop was designed to create this awakening. After the event, 54.5% of attendees requested consultation appointments — a clear indicator of the urgency and effectiveness of the solution.
Stop building your house on someone else’s land.
Don’t miss out
Getfly CRM is an all-in-one platform built for SMEs with the mission: “Get Simple - Fly Different.” Our ecosystem of solutions includes CRM, Marketing Automation, Customer Care, Social CRM, HRM, Finance - Accounting... Getfly CRM is an all-in-one platform built for SMEs with the mission: “Get Simple - Fly Different.” Our ecosystem of solutions includes CRM, Marketing Automation, Customer Care, Social CRM, HRM, Finance - Accounting... All are integrated into a single platform, helping businesses streamline operations and maximize efficiency.
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